Actionable Plans and Strategies

One of the challenges facing many marketing teams is translating the business goals from an aspiration into a tangible plan for action.

Radiant Marketing can help you to align your team to a strategic vision using our Team Planning Workshop.

The workshop harnesses the collective energy and expertise of your team members. The aim is to co-design a marketing plan that your team knows how to deliver.

The workshop can be held in-person or virtually. Depending on the size of the challenge, a series of workshops may be recommended.

The team planning workshop uses a “design sprint” approach to generate ideas and solutions and a “decision-jam” process to organise priorities and determine a clear plan of action.

Once the plan is agreed and documented, the team is aligned around the program. Importantly, it becomes a tool to communicate strategy to senior leaders, stakeholders and new team members.